In Germany, Bet-at-home debuts with EveryMatrix.

EveryMatrix built Bet-at-home a bespoke platform to make sure it complies with the stringent requirements in Germany, and the company has now launched in the market.  

When it comes to online gambling, Germany is notoriously rigorous, and EveryMatrix is an expert at assisting gaming enterprises in meeting those demands.

Under the terms of the agreement, EveryMatrix will tailor its products and integration procedures to meet the specific needs of the German market through Bet-at-home.de. As part of this, the OddsMatrix sportsbook and a turnkey solution have been launched.

Designed to enhance Bet-at-home.de's operation in terms of revenue and efficiency, the turnkey solution encompasses the casino platform, player administration, payments module, and affiliate software.

To meet the strict regulations in Germany, EveryMatrix's platform unit, GamMatrix, developed a slew of new microservices from the ground up. Critical areas covered by these services included responsible gaming limitations, support for multiple wallets, taxation, and legal compliance.

The suspension of Bet-at-home's licence in the UK in July 2022 was followed by its introduction in Germany. Its licence was suspended by the UK Gambling Commission because of issues over anti-money laundering processes and social responsibility.

Consequently, gamble-at-home decided to leave the UK market, which meant that they stopped taking new customers and would no longer allow them to gamble or withdraw their money.

The CEO of Bet-at-home.com, Marco Falchetto, expressed his gratitude to Ebbe and EveryMatrix for their exceptional collaboration and months of hard work, which enabled them to successfully complete this difficult move.